WhoHire
Evolving a startup brand to be unique and to dominate this business sector.
Our clients had acquired a small but interesting company called HireWho.AI. The initial idea behind the technology was good, however, the look and app experience was very outdated and felt like a distant tech company in a people-oriented business. Our job was to make this amazing platform feel like one of the team.
We found out that whohire.com was available and set up a rebrand, still using the element of the owl from the old logo but creating a much friendlier brand and UI experience.
We've been working for three years on the evolution of this app, which has now become an industry leader. We've also helped the business to make it easy to white label the platform - with modular design that can be updated with another brand.
We're continually helping to refine the UI/UX as well as brand elements with the intention to make this the absolute leader in the category.
"Evolving a startup brand to be unique and to dominate this business sector."